Designing a website it is only the first step in a successful internet marketing plan. In order to successfully optimize your website, it must be regularly maintained. There are a number of variables that will crop up and require adjustments to your website. Some of the reasons for website maintenance include:
- Fresh Content: Adding new content so that Google will re-crawl your website
- Google Algorithm Updates: Adapting content and other SEO factors to meet new Google algorithms
- New Marketing Trends: Fresh marketing trends can be implemented into your website
- Service Expansion: Your plumbing company might add a new service and require a page for it
Websites that sustain rankings on Google SERPs have a process in place for regular maintenance. If you have a website that has been the same for several years, it is time to invest in a new marketing plan for 2018. Not only will Plumbing Webmasters design and optimize your website, but we will regularly maintenance it moving forward. Call 877.388.9884 for plumber website maintenance services.
Technical Problems on Plumber Websites
In addition to the aforementioned reasons for maintenance, technical problems may also arise on your plumbing website. These problems can seem overwhelming to people not trained in web design and programming. Often times, it’s a simple fix, but without the knowledge of HTML code, and other programming language, it cannot be fixed. These problems generally refer to:
- Directories: Damaged or missing files within root directories
- Plugins: Broken plugins from WordPress or other Content Management Systems
- UX: Problems with user interface
The good news for plumbers is that Plumbing Webmasters is equipped to handle all of these problems. Our team of web designers will have your website back up and running in minutes once the problem is diagnosed. If you are currently running a website by yourself, the time is now to invest in professionals who can take your business to the next level.
The Plumbing Webmasters Advantage
Investing in Plumbing Webmasters means we are always a phone call, text, or email away from any issue that arises on your website. That’s assuming we don’t catch it first. But perhaps you are expanding your plumber website to include a new service such as well pump installation. Just give us the word and we will create a brand new page marketing that service and optimizing it for relevant keywords.
A new year can mean a fresh start for your plumbing business. Invest in a new website that is ready to rank high for local keywords. Acquire new customers, grow your brand awareness, and make 2018 the best year yet for your plumbing company. If you would like to further discuss website maintenance services, give us a call at 877.388.9884.